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How do I connect my paid channels with HubSpot?

Connecting LinkedIn, Facebook, or Google Ads all have different processes.

LinkedIn

To install LinkedIn ads the HubSpot user who connects a LinkedIn Ads account must have Publish access to the ads tool in HubSpot. To connect to the LinkedIn ads account you must be an Account Manager in that LinkedIn Ads account. To check user permissions in your 

LinkedIn Ads account:

  • Navigate to the Campaign Manager
  • Select your LinkedIn Ads account.
  • Select Manage access

Connect LinkedIn ads to HubSpot:

  • Navigate to HubSpot settings
  • Click Marketing > Ads
  • Select LinkedIn
  • Log into your LinkedIn ads account
  • Allow the permissions

Please note to ensure to turn on lead syncing, and auto-tracking. This is going to be essential for automatically connecting any leads you get through lead forms straight into your HubSpot CRM.

Facebook:

Firstly, ensure you have publish access to the ads tool in HubSpot. In order to connect a Facebook ads account, you must also be an admin of the ad account.

  • Go to your Facebook/Meta Business Manager.
  • In the top left, click list View all tools, then click Business settings.
  • In the left sidebar menu, under Accounts, click Ad Accounts.
  • Select the ad account that you want to connect to HubSpot.
  • In the right pane, click the name of your Facebook user to see all your ad account permissions.

Connect Facebook ads to HubSpot:

  • Navigate to HubSpot settings
  • Click Marketing > Ads
  • Select Facebook
  • Log into your Facebook Ads account
  • Allow the permissions

Google Ads

In order to connect Google Ads to HubSpot, you must be an admin inside your Google ads account and have publish access to the ads tool.

Connect Google Ads ads to HubSpot:

  • Navigate to HubSpot settings
  • Click Marketing > Ads
  • Select Google Ads account
  • Log into your Google Ads account
  • Allow the permissions

Your Google Ads account will appear in your Ads Accounts settings in HubSpot.